Lessons from the Trenches: Drift’s Matt Bilotti On Growth

Drift’s Matt Bilotti On Growth

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In episode 17, I sat down with Matt Bilotti a Staff Product Manager on Drift’s growth team to talk about “growth.” Matt also hosts the #Growth podcast, which is just one of the many popular shows produced by Drift. Before joining the growth team at Drift, Matt product managed many parts of the Drift product. Before Drift, Matt spent some time working at HubSpot.

During our conversation, Matt and I discussed:

  • Why he switched to the growth team
  • How the Drift growth team is structured and what they’re responsible for
  • The process, framework, and tools the team uses to run growth experiments
  • And much more…

Enjoy!

P.S. To commemorate this episode, “before you go leave a ⭐ ⭐ ⭐ ⭐ ⭐ ⭐ review and share the pod with your friends!” 😊

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Books Recommended

Conversational Marketing: How the World’s Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (and How You Can Too) | By David Cancel & Dave Gerhardt

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Did you enjoy this episode? — Then check out the episode I did with Peter Gillett, CEO of Zuant where we discuss scaling tech companies with focus, simplicity, and speed.

Enjoy!