WELCOME • Mitch Fanning

Helping B2B SaaS businesses from $2m and up.

Hi, I’m Mitch, a marketing professional. I help B2B SaaS businesses with go-to-market strategy and growth.

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Meet Mitch

Mitch is a marketing professional with 15+ years of experience on a mission to help the next generation of B2B SaaS companies build repeatable, scalable growth.

In the past ten years, Mitch was the marketing leader for two B2B tech companies whom both experienced double-digit annual revenue growth. As a result, this earned them both a spot on the PROFIT 100 and 500 respectively – a list of Canada’s fastest-growing companies.

He has also earned his Chartered Marketer designation with the Canadian Marketing Association (CMA). This designation demonstrates the CMA’s recognition of Mitch among Canada’s top marketing professionals.

What people are saying

Mitch's passion for being data-driven and experimental, when it came to driving results, left a lasting impression on me. He never seems to lose focus on the fact that marketing must drive revenue and returns for the business.

Rob LindsayVP of Search Engine People

When Mitch arrived at Agoracom, our company was thriving - then he made it better.

George TsiolisFounder & CEO

During our time together, I found Mitch to be very entrepreneurial and focused. He was a real pleasure to work with both on a professional and personal level.

Sam FiorellaEntrepreneur, Marketing Pro, and Author

Mitch never ceased to impress us with his capacity to help clients achieve increased market share and greater profitability through his innovative and strategic approach. But his most endearing quality is his innate ability to inspire, motivate, and empower.

Samina MarianiCertified Project Manager

Ideas on marketing, business, and personal growth.

Podcast

Paddle’s Harrison Rose on Building a Great Culture at Scale

In episode 19, I had a down-to-earth conversation with Harrison Rose, Co-founder and Chief Customer Officer of Paddle about what

Modulr’s Edwin Abl on Why MQLs are Irrelevant, Pipeline is a Vanity Metric & Sales Don’t Find Personas Useful.

In episode 18, I sat down with Edwin Abl, CMO of Modulr a business payments platform company who is building

Drift’s Matt Bilotti On Growth

In episode 17, I sat down with Matt Bilotti a Staff Product Manager on Drift’s growth team to talk

Subscribe to the Built to Scale Podcast

Scaling B2B SaaS companies from $1M to $10M and beyond is hard. Built to Scale is a bi-weekly podcast dedicated to the journey.

(Subscribing just means you’ll get 2 emails per month with the latest episode. That’s it. That’s all.)