Helping B2B SaaS businesses from $2m and up.
Hi, I’m Mitch👋an early-stage tech executive who helps B2B companies formalize their product and go-to-market strategy and scale revenue operations.
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Meet Mitch
Mitch is an experienced early-stage tech executive with 15+ years of product, marketing and go-to-market experience.
He has held a variety of senior roles including being the marketing leader for 3 B2B tech companies who all earned spots on the GROWTH 500 (formerly the PROFIT 500) – a yearly list of Canada’s fastest-growing companies. During the same period, he also co-managed a digital marketing agency for small-to-mid-market B2B clients.
In 2018, Mitch earned his Chartered Marketer designation with the Canadian Marketing Association (CMA), which demonstrates the CMA’s recognition of Mitch among Canada’s top marketing professionals.
He also is Pragmatic Management Certified (PMC-II), which demonstrates a designated level of expert knowledge in both product management and product marketing and is a well-recognized and sought-after designation.
What people are saying
Mitch's passion for being data-driven and experimental, when it came to driving results, left a lasting impression on me. He never seems to lose focus on the fact that marketing must drive revenue and returns for the business.
Rob LindsayVP of Search Engine People
When Mitch arrived at Agoracom, our company was thriving - then he made it better.
George TsiolisFounder & CEO
During our time together, I found Mitch to be very entrepreneurial and focused. He was a real pleasure to work with both on a professional and personal level.
Sam FiorellaEntrepreneur, Marketing Pro, and Author
Mitch never ceased to impress us with his capacity to help clients achieve increased market share and greater profitability through his innovative and strategic approach. But his most endearing quality is his innate ability to inspire, motivate, and empower.
Samina MarianiCertified Project Manager
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Recent Articles & Episodes
Ideas on marketing, business, and personal growth.
Podcast
Growing in a recession with Chili Piper CEO Nicolas Vandenberghe
In episode 20, I sat down with Nicolas Vandenberghe, Co-founder and CEO of Chili Piper. During our conversation, we
Podcast
Paddle’s Harrison Rose on Building a Great Culture at Scale
In episode 19, I had a down-to-earth conversation with Harrison Rose, Co-founder and Chief Customer Officer of Paddle about what
Podcast
Modulr’s Edwin Abl on Why MQLs are Irrelevant, Pipeline is a Vanity Metric & Sales Don’t Find Personas Useful.
In episode 18, I sat down with Edwin Abl, CMO of Modulr a business payments platform company who is building
Subscribe to the Built to Scale Podcast
Scaling B2B SaaS companies from $1M to $10M and beyond is hard. Built to Scale is a bi-weekly podcast dedicated to the journey.
(Subscribing just means you’ll get 2 emails per month with the latest episode. That’s it. That’s all.)